How Many Design Concepts Should You Present?
There is no industry number. The right count depends on how settled the brief is, and on how many revision surfaces you can afford to open at once.
design brief
Questions to Ask a Design Client Before You Start
The design intake questions that prevent the most expensive rework, ordered by what they protect against instead of by topic.
How to Run a Design Project Kickoff Call, Solo
A 30-minute kickoff agenda built for one designer and one client, with no project manager to own the follow-up afterward.
What to Include in a Design Brief (And When the Client Won’t Write One)
The core sections every design brief needs, plus what to do when the client says ‘just make something nice’ instead of handing you one.
A Solo Designer’s Project Process, Stage by Stage
The six stages a design project actually breaks into, and what changes about each one when there is no project manager checking your handoffs.